Running a business is a constant juggling act. Seemingly small IT tasks like managing email signatures can often take a backseat, especially for SMEs with limited IT resources.

Managing email signatures might sound easy but it quickly eats up time. On the other hand, neglecting email signatures could lead to security risks and undermine your brand image.

Email signature management tools, like Exclaimer Cloud, offer a way to manage signatures efficiently. Read on to find out more about what they offer growing Brighton businesses like yours.

Using a centralised manager like Exclaimer Cloud makes it easy for your whole organisation to use the same email signature. Say goodbye to relying on individuals to update their signatures and all the potential associated human errors.

Centralised email signature management isn’t just a time saver either. It’s a money saver too. Exclaimer Cloud works within Microsoft’s cloud environment, so it’s hosted outside of your organisation. This means no investment in server hardware and no ongoing admin or maintenance costs once it’s set up.

Exclaimer Cloud is also designed to be used by non-IT experts once it’s been set up. The easy-to-use drag-and-drop editor means you don’t need any coding or HTML skills to use it. Responsibility for email signatures can be handed over to the person responsible for marketing as soon as it’s been implemented. This shifts the responsibility for email signatures away from the IT team, allowing them (or us) to focus on areas like cyber security and Brighton IT support to enable business growth.

Also, by adding signatures to emails via Microsoft Azure, the signatures are added to all emails sent from any device, including mobiles, tablets and Macs.

Exclaimer Cloud has over 20 years experience, created the first ever email signature software and also built the first email signature management solution to be accredited with the ISO/IEC 27001 certification. 

This certification not only demonstrates the commitment to information security, it also proves the existence of  a robust Information Security Management System (ISMS) to manage risks. This helps data regulation compliance, like GDPR, reduces the likelihood of data breaches, and gives peace of mind of knowing your data is safeguarded. 

Sophisticated encryption (a combination of RAS-2048-bit asymmetric and a one-time-use Rijndael symmetric session key, in case you were wondering) provides an additional layer of data protection. Exclaimer Cloud never ‘reads’ an email in the traditional sense, emails are not available to Exclaimer Cloud staff and content is only retained on the Exclaimer Cloud platform for as long as is required to process. This again gives confidence that your data – and your customers’ data – is in safe hands.

Still looking for more security credentials? How about this: Exclaimer Cloud works exclusively with Microsoft Azure, Microsoft’s cloud computing platform. Azure offers prioritised security through a compliance framework and secure connections, load balancing and regional data centres, plus rigorous testing before any updates are rolled out.

This, plus 24/7/365 monitoring and other state-of-the-art technologies,  result in 99.99% service availability from Exclaimer Cloud. 

You can see why Azure and Exclaimer Cloud are worldwide favourites with IT professionals supporting SMBs (and organisations of all sizes). Together, they support better business as a whole: high uptime, minimal disruption, and enhanced data security.

If you’ve ever worked in marketing, there will be two things you’re used to. One is last minute requests, and the other is how important consistency is to create brand recognition.

Exclaimer Cloud enables you to make quick changes to an email signature (last minute requests – tick), preview them and then apply the changes across the entire company (consistency – tick). How lovely to have everyone singing from the same signature hymn sheet at the click of a button!

Although editing email signatures is managed centrally with Exclaimer Cloud, different admin and editor rights can be customised per profile. This means the people who need access (e.g. marketing) have it, while those who like to go off-piste with their signature choices (no, Barry, dragons are not on brand) can have their access restricted. 

Another nice bit of functionality is the ability to set different signatures for different groups. Your sales rep wants to push your latest product. At the same time,  your IT person wants to share the support ticket link when they’re emailing staff. With Exclaimer Cloud, you can easily create different email signatures for different groups within your organisation.

So, the long and short of it is that email signatures may seem like a small thing but they can be mighty. Centralised email signature managers can help boost your brand, keep your emails secure and free up your busy IT person’s time.

What’s also worth knowing is that these easily-implemented and even easier-to-use bits of tech are underutilised by SMBs. Don’t miss the opportunity to get ahead of your competition – speak with us today about Exclaimer Cloud.